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Privacy Policy

Last updated: April 2, 2026

This Privacy Notice is available in Spanish (Español). In case of conflict, the Spanish version shall prevail for users located in Mexico.

1. Introduction

MexiGuide ("we," "us," or "our"), operated by Rumbotech Labs, operates the MexiGuide website and mobile application. This Privacy Notice (Aviso de Privacidad) explains how we collect, use, disclose, and safeguard your personal data in compliance with the Federal Law for the Protection of Personal Data Held by Private Parties (Ley Federal de Protección de Datos Personales en Posesión de los Particulares, "LFPDPPP") and its Regulations.

Data Controller: Rumbotech Labs
Contact: privacy@mexiguide.org

2. Information We Collect

Information you provide:

  • Account registration details (name, email address)
  • Profile preferences (language, travel interests)
  • Feedback and support inquiries

Information collected automatically:

  • Device information (device type, operating system, browser)
  • Usage data (pages visited, features used, time spent)
  • Location data (only when you grant permission, used for safety features and nearby recommendations)
  • Analytics data via third-party services (e.g., Google Analytics)

Sensitive data: We may collect precise geolocation data, which is considered sensitive under the LFPDPPP. This data is only collected with your express consent and is used exclusively for safety maps, emergency features, and location-based recommendations.

3. Purpose of Data Processing

Primary purposes (necessary for the Service):

  • Provide and improve our travel safety features, city guides, and tools
  • Deliver personalized recommendations and safety alerts
  • Send important safety notifications and service updates
  • Respond to your inquiries and support requests
  • Process payments for premium features

Secondary purposes (not essential, you may opt out):

  • Analyze usage trends to improve the app experience
  • Display relevant affiliate partner offers (eSIM, insurance, VPN)
  • Send marketing communications about new features

You may opt out of secondary purposes at any time by contacting privacy@mexiguide.org without affecting the primary services.

4. Legal Basis

We process your personal data based on your express consent provided at account registration. For features accessible without an account, use of the Service constitutes implied consent for automatically collected data. You may revoke your consent at any time (see Section 10).

5. Location Data

MexiGuide uses location data to power safety maps, emergency features, and nearby recommendations. Location access is always optional and can be revoked at any time through your device settings. We do not sell or share precise location data with third parties.

6. Third-Party Services and Data Transfers

Our app integrates with third-party partners including:

  • Airalo — eSIM services
  • SafetyWing — Travel insurance
  • Wise — Currency exchange
  • NordVPN — VPN services
  • GetYourGuide — Tours and activities
  • Ko-fi — Tip jar / donations
  • Supabase — Backend infrastructure

When you use these third-party services through MexiGuide, your data may be transferred to these providers. Each third-party service has its own privacy policy. We ensure that any data transfer to third parties complies with the LFPDPPP and that appropriate data protection agreements are in place.

7. Cookies and Tracking

Our website uses cookies and similar technologies to enhance your browsing experience, remember preferences, and gather analytics. You can manage cookie preferences through your browser settings.

8. Data Security

We implement industry-standard administrative, technical, and physical security measures to protect your data, including encryption in transit (HTTPS/TLS) and at rest. However, no method of electronic transmission or storage is 100% secure.

9. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes described in this Privacy Notice, or as required by applicable law. You may request deletion of your account and associated data at any time.

10. Your ARCO Rights

Under Mexican law (LFPDPPP), you have the right to:

  • Access (Acceso): Know what personal data we hold about you
  • Rectify (Rectificación): Correct inaccurate or incomplete data
  • Cancel (Cancelación): Request deletion of your data
  • Oppose (Oposición): Object to the processing of your data for specific purposes

You also have the right to:

  • Revoke your consent for data processing
  • Limit the use or disclosure of your data
  • Opt out of marketing communications
  • Request a copy of your data in a portable format
  • Withdraw consent for location tracking

How to exercise your rights: Send a request to privacy@mexiguide.org including your full name, email associated with your account, a description of the right(s) you wish to exercise, and any supporting documentation. We will respond within 20 business days, as required by the LFPDPPP.

11. Children's Privacy

MexiGuide is not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can remove it.

12. International Users

MexiGuide is operated from Mexico. If you access our services from outside Mexico, your data may be transferred to and processed in Mexico or other countries where our service providers operate. We ensure that any international data transfer complies with the LFPDPPP requirements.

13. Changes to This Privacy Notice

We may update this Privacy Notice from time to time. For material changes, we will notify you at least 30 days in advance via email or in-app notification. We will also update the "Last updated" date above. If you do not agree with the changes, you may terminate your account before the changes take effect.

14. Contact Us

If you have questions about this Privacy Notice, or wish to exercise your ARCO rights, contact us at:

Data Controller: Rumbotech Labs
Email: privacy@mexiguide.org
Website: mexiguide.org

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